Hi, I’m Roya.
A food creative specializing in recipe development and food content creation for brands, consumer goods, and editorial clients worldwide.
I’m inspired by rich flavors, seasonal ingredients, and global cuisine, and LOVE creating delicious food and capturing beautiful imagery that tells a story.
Trained as a chef in international cuisine, plant-based, and special diets (vegan, gluten-free), I’ve successfully applied my knowledge as a food consultant to businesses seeking promotional opportunities and targeted content for their audiences.
With a background in visual communications, I’ve also collaborated with multiple brands as a food photographer and stylist, where I’ve effectively directed entire campaigns, planned video and photo shoots, cooked on set, sourced food props, and created impactful content that promoted products, boosted sales, and engaged customers.
Let’s connect and discuss how I can help bring your project to life.
services
-
Recipe Development
Pitched, developed, and tested original recipes based on current food trends and special diets. Demonstrated strong knowledge of food, recipe writing, and culinary techniques. Ensured recipes are cost-effective, flavorful, and approachable.
-
Food Content Creation
Leveraged background in visual communications and the knowledge of digital and technical equipment to create, capture and post content on social media. Shot food-related videos and appeared on-air, demonstrating recipes to food enthusiasts.
-
Food Photography & Styling
Prepared and styled food for commercial shoots; which included the creation of mood boards, sourcing props, purchasing fresh ingredients, and organizing studio space. Produced work for digital, product packaging, and print content.